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Cost Savings

We all know that smoking is bad for your health, but it’s also expensive. 

The best thing for any smoker to do for both their health (and their wallet), is to quit completely, but for smokers who don’t quit, switching to a smoke-free alternative can be a better choice.

We’ve developed a handy calculator which shows how much money adult smokers could save by either quitting or switching to a smoke-free alternative.

If you’re a smoker, take a look below and see how much you could save if you quit or switched today…

Your current situation

GBP
Cost calculator

Your Possible Savings based on fully converting your consumption of cigarettes to the following…

Your possible savings if you

  • .

    Quit cigarettes

  • .

    Switch to vaping

  • .

    Switch to heated tobacco

  • .

    Switch to nicotine pouches

  • .

    Quit cigarettes

  • .

    Switch to vaping

  • .

    Switch to heated tobacco

  • .

    Switch to nicotine pouches

The calculator is based on the average daily consumption of smoke-free products. On a daily basis you smoke less than the average user uses this product so at this time we can't give you an indicative saving if you were to switch.

Unsmok
Saving claim is calculated by reference to the average cost of the referenced nicotine product (Nielsen data <February> 2023) and the average user’s daily consumption. Average daily consumption data has been collected from a range of sources. Please note, the saving claim is indicative only and assumes that you exclusively swich to the reduce risk product referenced.

Cost:

  • Cost of Closed System Refills (Pods) based on average price of £3.48 for 1 unit. Source: Nielsen Data January 2024.
  • Cost of heated tobacco based on the RRP of the leading heated tobacco product in the UK as of February 2024.
  • Cost of nicotine pouches based on average price of £6.59 for 1 can of 20 pouches. Source: Nielsen Data February 2024.

 

Average Consumption:

  • Average daily consumption data for Vape based on 10 pods per month metric sourced from  JUUL electronic cigarette use patterns, other tobacco product use, and reasons for use among ever users: Results from a convenience sample (ScienceDirect).
  • Average daily consumption data for heated tobacco based on IQOS Adoption Tracker Data - January 2024.
  • Average daily consumption data for nicotine pouches based on six-week actual use study to evaluate the impact of oral Tobacco-Derived Nicotine Pouches on cigarette smoking and smokeless tobacco product use behaviours (researchgate.net).

 

If you have any questions please email pressoffice.uk@pmi.com

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